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Emerging roughly 10,000 years ago, this wave marked the transition from nomadic hunter-gatherer cultures to settled agricultural societies. It was characterized by subsistence farming and small, self-sufficient communities. Livro A Terceira Onda Alvin Toffler Pdf Download
: A Revolução da Informação (pós-industrial), caracterizada pela informática, personalização e a figura do "prossumidor" (produtor + consumidor). Alternativas de Compra e Acesso Físico Tem interesse em , como A Revolução da Riqueza
Toffler's main thesis is that beginning in the mid-1950s, a new wave began to rise, first in the United States and then across the developed world. This Third Wave is the age of information, driven by computers, instant communication, and the primacy of knowledge over raw materials and labor. It was characterized by subsistence farming and small,
A humanidade deixou de ser nômade (caçadora-coletora) para se fixar na terra.
Toffler describes how this wave pulled people from the countryside into the cities, creating a mass society and a consumer culture. The key characteristics of the Second Wave include: