In the Indonesian context, "ABG" ( Anak Baru Gede ) refers to teenagers or young adults often associated with specific fashion, lifestyle, and digital aesthetics. A is typically a Gen Z or young Millennial civil servant who maintains a trendy, social-media-focused lifestyle while working within the conservative framework of the government.
Any digital content deemed inappropriate, scandalous, or unprofessional can result in severe administrative sanctions, including termination. In the Indonesian context, "ABG" ( Anak Baru
Surabaya's youth have a distinctive fashion sense, described as "edgy and experimental," favoring outfits like leather jackets, ripped jeans, and chunky boots, often inspired by rock music and local brands. This love for style can sometimes lead to problematic behavior. A report from 2023 highlighted a case where a teenager in Surabaya was involved in selling their peers through Facebook to fund a lifestyle of clubbing and socializing. The allure of a hedonistic lifestyle is a documented challenge. Research on urban youth in Surabaya has identified a subculture that embraces "dugem" (nightclub) culture, often leading to hedonistic behaviors. Surabaya's youth have a distinctive fashion sense, described
1. The Obsession with Institutional Prestige (The PNS Culture) The allure of a hedonistic lifestyle is a
This article explores how the "PNS ABG" phenomenon reflects Surabaya's shifting social issues, the clash and fusion of generational cultures, and what it means for the future of Indonesia’s second-largest city. 1. The Allure of PNS in Surabaya’s Modern Economy